Advertising disclosure

Payment can improve presentation. It cannot purchase a fact.

Paid placements, sponsored modules and school-provided promotional content are labelled and stored separately from natural search and authoritative-source records.

Schools may pay for

  • Enhanced profile presentation
  • Additional media and virtual visits
  • Admissions enquiries and CRM delivery
  • Clearly labelled advertising placements
  • Profile verification and maintenance services

Schools cannot pay to change

  • Government or regulator status
  • Programme authorisation
  • Third-party certification status
  • Source history or corrections
  • Natural result relevance presented as organic